Last updated on April 1, 2026
Privacy Policy
Introduction
This Privacy Policy explains how Asteroad s.r.o., registry code 56329601, Namestie 1. maja 15, 81106 Bratislava (the "Company") collects, uses, and discloses information obtained through its website asteroad.com (the "Site"). By using the Site, you consent to the data practices described in this Privacy Policy. Your Personal Data is processed in accordance with applicable legislation, including the General Data Protection Regulation (2016/679) ("GDPR") and applicable national data protection laws. The Company acts as data controller of your Personal Data.
Acceptance
By using this Site, you signify your acceptance of this Policy. If you do not agree, please do not use our Site. Continued use following changes to this Policy constitutes acceptance of those changes.
What Information We Collect
We collect the following information:
Contact information: Your name and email address when you use our contact form, request a consultation, or sign up for communications.
Correspondence: If you contact us via email, we collect your name, email address, and the content of the message in order to respond.
Automatic data: Our third-party analytics and performance tools collect browser type, operating system, IP address, domain name, date/time stamps, clickstream data, and behavioural data such as pages visited and session activity. This data is collected via the third-party services described below. We use cookies to collect this information, subject to your consent.
We do not collect Special Categories of Personal Data (race, ethnicity, religious beliefs, health data, biometric data, etc.).
How We Use Your Information
We use your information to:
Respond to inquiries and deliver requested information about our services.
Improve the quality of the Site and our services.
Send communications you have opted into, such as newsletters or service updates.
Send administrative notifications related to your interactions with the Company.
Identify and prevent potentially fraudulent or illegal activities.
The Company does not sell user data or Anonymous Data to any third party.
How We Share Your Information
We may disclose your information to comply with law, court orders, or government requests, or to protect the rights, safety, and security of the Company, our users, or the public. All third-party service providers that process your data on our behalf are required to process data in accordance with our instructions and comply with applicable data protection laws.
In the event of a merger, acquisition, or similar transaction, Personal Data may be transferred as a business asset. The acquiring entity will assume the obligations described in this Privacy Policy.
The Site may contain links to third-party websites with their own privacy policies. The Company is not responsible for those policies.
Third-Party Services
We use the following third-party services on this Site:
Google Analytics 4
We use Google Analytics to collect anonymised data about how visitors use the Site, including pages visited, session duration, and traffic source. This service is operated by Google LLC. We operate Google Analytics with Consent Mode v2, meaning no cookies are set and no personal data is collected until you provide explicit consent. Data is processed in accordance with Google's Privacy Policy.
Google Tag Manager
We use Google Tag Manager to manage and deploy tracking scripts on the Site. Google Tag Manager does not collect personal data directly but enables the deployment of the tools listed in this section, subject to your consent preferences.
Hotjar
We use Hotjar to analyse visitor behaviour through heatmaps and session recordings, which helps us improve the usability of the Site. Hotjar is only activated after you provide explicit cookie consent. Data is processed in accordance with Hotjar's Privacy Policy.
Bloomreach Engagement
We use Bloomreach Engagement for marketing automation and personalisation testing on this Site. It may collect behavioural data including pages visited, clicks, and session activity. Bloomreach Engagement is only activated after you provide explicit cookie consent. This service is operated by Bloomreach Inc. Data is processed in accordance with Bloomreach's Privacy Policy.
Cloudflare
Our Site uses Cloudflare for DNS management, security, and performance services. Cloudflare processes traffic metadata, including IP addresses, to protect the Site from malicious activity and ensure reliable delivery. This processing occurs at the network level and does not require your consent. Data is processed in accordance with Cloudflare's Privacy Policy.
How Long We Store Your Data
We retain your Personal Data for as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our Terms. When data is no longer needed, it is securely deleted or anonymised.
Your Rights
Under GDPR, you have the right to: request access to your personal data, request correction, request erasure, object to processing, request restriction of processing, request data portability, and withdraw consent at any time. You also have the right to lodge a complaint with a Data Protection Authority if you believe your rights have been violated.
No Fee Required
You will not have to pay a fee to access your personal data or exercise your rights. Withdrawing consent will not affect the lawfulness of processing carried out before withdrawal.
How to Make Requests
You can make a request regarding your information by emailing privacy@asteroad.com. We will retain your information as necessary to comply with legal obligations, resolve disputes, and enforce our Terms.
Where We Store Your Data
Your information is stored on secure servers within the EU. We take steps to ensure personal information is treated securely and in accordance with this Privacy Policy.
Security
We use industry-standard data encryption and access restrictions to protect your personal information. However, no transmission over the Internet can be guaranteed to be 100% secure.
Contact Us
If you have questions about this Privacy Policy, contact us at privacy@asteroad.com.