Your data should work for you. We make sure it does.

Your data should work for you.
We make sure it does.

The right message, to the right customer, at the right moment.

We build and run marketing automation
and real-time personalization.

Get Started Now

Get Started Now

Our services

Our services

TRUSTED BY

40+ implementations across 12 industries.

40+ implementations across 12 industries.

Our team brings 10 years of customer data delivery.

Our team brings 10 years of customer data delivery.

About Us

OUR SERVICES

We design, integrate, optimize, and run the systems behind marketing automation and real-time personalization

We design, integrate, optimize, and run the systems behind marketing automation and real-time personalization

BUILD

Integration and Implementation

We integrate or migrate you to a CDP and set the foundations: data model, tracking, identity resolution, and pipelines that scale reliably. You go live with customer data your team can use.

For teams getting started with a new platform.

BUILD

Integration and Implementation

We integrate or migrate you to a CDP and set the foundations: data model, tracking, identity resolution, and pipelines that scale reliably. You go live with customer data your team can use.

For teams getting started with a new platform.

BUILD

Integration and Implementation

We integrate or migrate you to a CDP and set the foundations: data model, tracking, identity resolution, and pipelines that scale reliably. You go live with customer data your team can use.

For teams getting started with a new platform.

RUN

Campaign and Automation Execution

We design and run lifecycle campaigns and automation workflows inside your platform: logic, segmentation, personalization, and reporting. Execution backed by expertise, not just a plan.

For teams that need more hands to scale delivery.

RUN

Campaign and Automation Execution

We design and run lifecycle campaigns and automation workflows inside your platform: logic, segmentation, personalization, and reporting. Execution backed by expertise, not just a plan.

For teams that need more hands to scale delivery.

RUN

Campaign and Automation Execution

We design and run lifecycle campaigns and automation workflows inside your platform: logic, segmentation, personalization, and reporting. Execution backed by expertise, not just a plan.

For teams that need more hands to scale delivery.

FIX

Platform Review and Optimization

We review your tracking, data layer, and automation setup to identify opportunities, features you are not using, and fixes that show results fast. You get a report you can act on.

For teams ready to go deeper and get more value.

FIX

Platform Review and Optimization

We review your tracking, data layer, and automation setup to identify opportunities, features you are not using, and fixes that show results fast. You get a report you can act on.

For teams ready to go deeper and get more value.

FIX

Platform Review and Optimization

We review your tracking, data layer, and automation setup to identify opportunities, features you are not using, and fixes that show results fast. You get a report you can act on.

For teams ready to go deeper and get more value.

CONNECT

Loyalty Connected to Journeys

We connect your loyalty platform to your CDP so points, tiers, and reward triggers flow into automated journeys and real-time personalization. Loyalty that drives retention, not just collects points.

For brands with a loyalty program not yet connected to their marketing automation.

CONNECT

Loyalty Connected to Journeys

We connect your loyalty platform to your CDP so points, tiers, and reward triggers flow into automated journeys and real-time personalization. Loyalty that drives retention, not just collects points.

For brands with a loyalty program not yet connected to their marketing automation.

CONNECT

Loyalty Connected to Journeys

We connect your loyalty platform to your CDP so points, tiers, and reward triggers flow into automated journeys and real-time personalization. Loyalty that drives retention, not just collects points.

For brands with a loyalty program not yet connected to their marketing automation.

CLIENTS FEEDBACK

  • Thanks to their expertise and experience, we now have a clearer understanding of customer behaviour, allowing us to refine our strategies and improve engagement. Their proactive approach to solving challenges, coupled with their ability to explain complex processes in a simple way, has been a game-changer for our team, meaning we are able to prepare more complex use-cases and reports. I highly recommend Asteroad to any business looking to optimise their marketing efforts and drive results.

    Jen Merrikin

    Group Head of Digital Marketing, The Big Table Group

  • Exceptional design experience! Their innovation and precision brought our vision to life. The unlimited design plan made collaboration smooth and results even better.

    Alex Wales

    Senior Designer

CASE STUDIES

Popsa

3x faster campaign production for a lean team running marketing automation at scale

2026

Popsa

3x faster campaign production for a lean team running marketing automation at scale

2026

OUR PROCESS

How We Work

We listen carefully to design right and deliver quality.

We listen carefully to design right and deliver quality.

  1. 1. Understand

    We listen first. Your goals, your data sources, your integrations, your team, your campaigns. We understand where you are before we design where to go.

  2. 2. Design

    Data model, event taxonomy, integration architecture, use case design, automation logic, journey flows, and personalization rules. The blueprint your team and IT sign off on.

  3. 3. Deliver

    Build integrations, configure the platform, launch campaigns, run QA, go live. Working demos, not status decks. Delivery rhythm matches your team.

  4. 4. Enable

    Report results, share learnings, document everything. We train your team on what we built. The team grows with every delivery cycle.

ENGAGEMENT MODELS

Ways to Work With Us

No one-size-fits-all contract. Pick the model that matches your team, your timeline, and your budget. We are flexible.

No one-size-fits-all contract. Pick the model that matches your team, your timeline, and your budget. We are flexible.

On Demand

Billed by the hour. No contracts, no fixed scope. Best for teams that are mostly self-sufficient.

Project-Based

A defined scope with a deliverable. We scope it together, agree on the plan, and deliver iteratively.

Retainer

Dedicated weekly capacity. Shared backlog, regular check-ins. Priorities shift. The team stays the same.

WHY ASTEROAD

  1. Platform depth.

  2. Platform depth.

  3. Both sides of the table.

  4. Both sides of the table.

  5. Marketing and IT in one team.

  6. Marketing and IT in one team.

  7. Delivery, not decks.

  8. Delivery, not decks.

  9. Transparency and enablement.

  10. Transparency and enablement.

  11. One partner, full lifecycle.

  12. One partner, full lifecycle.